Turn Your Website Into a Reliable Source of Online Orders
Takeout Button® gives independent restaurants a branded online ordering system that works directly from your website — so customers can place pickup and delivery
orders without relying on third-party marketplaces.
Prefer to talk first? Book a Strategy Call
Online ordering is the foundation of the Takeout Button® platform — most restaurants pair it with our catering system or online shop to build multiple revenue channels from one place.
Why Restaurants Choose Takeout Button®
Three reasons independent restaurants switch to a branded, direct online ordering system.
Your ordering page matches your website and uses your own subdomain.
Customers never leave your brand experience.
You keep full access to customer data, order history, and email opt-ins.
No commissions to third-party marketplaces eating into your margins.
Orders route directly to your POS, printers, tablets, or KDS — keeping
your workflow running exactly as you’ve set it up.
How Online Ordering Works for Your Restaurant
Customers visit your website, browse your menu, and place an order online.
Orders are instantly sent to your system with all details confirmed.
Orders flow directly to your POS, kitchen printer, tablet, or KDS.
Set lead times, order limits, and availability based on your kitchen capacity.
Payments are processed securely and deposited into your account.
Offer pickup, self-delivery, or use integrated on-demand drivers when needed.
What’s Built Into Your Ordering System
Custom-Branded Ordering
Your ordering page lives on your domain so customers stay in your branded experience, not a third-party platform.
POS Integration & Standalone Support
Connects with Clover, Square, and Heartland/Genius, or runs standalone with printers, tablets, or KDS if your POS isn’t supported.
Smart Ticket Routing
Route orders to the right station automatically — kitchen, bar, sushi, or any other — based on item type.
Menu Management
Update items, pricing, and availability anytime. Schedule out-of-stock items to reactivate automatically.
Promotion Tools
Create promo codes, BOGO offers, item or order discounts, and free-item promotions to drive direct orders.
Partial Refund Capability
Refund specific items without canceling an entire order, directly from your dashboard.
On-Demand or Self-Delivery
Use our integrated driver network or manage your own drivers with built-in self-delivery tools.
Integrated Loyalty Rewards
Encourage repeat orders through our supported third-party loyalty provider, compatible with Clover, Square, or standalone setups.
Customer Data & Marketing
Access order history and email opt-ins, and connect to Mailchimp to send campaigns to subscribed customers.
Payment Flexibility
Keep your current payment processor or use our trusted payment partners.
Analytics Dashboard
View sales, top sellers, promo performance, upcoming orders, and more in one place.
Order Accuracy & Workflow
Direct routing to your POS or kitchen equipment reduces errors and keeps your team focused on service.
How Direct Online Ordering Fits Into Your Overall Strategy
Many restaurants use third-party platforms for discovery,
while using their own website to capture repeat orders.
| Feature | Takeout Button® | Marketplace Apps |
|---|---|---|
| Branding | Your website & domain | Marketplace branding |
| Customer Data | You own it | Limited |
| Marketing Tools | Loyalty, email, promo codes | Pay-to-promote |
| Control Over Customer Relationship | High | Low |
| Delivery | On-demand or Self-delivery | Delivery handled through platform or external drivers |
| Menu Flexibility | High | Limited |
See How Restaurants Are Using Takeout Button®
Real operators share how they added online ordering without relying entirely on third-party platforms.
FAQs About Online Ordering
See How Online Ordering Would Work for Your Restaurant
Explore the interactive demo or book a quick strategy call to see how everything connects to your current setup.